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I'm coaching a team in a U8 recreational soccer league.

Some of the parents and assistant coaches are way more focused on the team's win-loss record than they are on the kids having fun.

The real challenge is with the assistant coaches. I need their help in running practices and games, but their focus on winning is putting some of the kids off. The message the kids get is that it can't be fun if they don't win the game.

At this stage and level of (non-)competitive play, I see my job as inspiring the kids with passion for the game and to enjoy playing on a team. I would like for them to win some games, but I'm more concerned with making sure they enjoy playing first.

How can I convince my assistant coaches to change their behavior / what they're saying to the kids?


To address some questions:

1) I have already talked with the ass't coaches and pointed out what's going on. But they're type-A driven individuals and while they say they agree with my points, they haven't shifted their focus.

2) The team didn't win any games last season. And no, I wasn't involved with the team at that point but the assistant coaches were.

3) I can't replace the assistant coaches as I don't have anyone to replace them with. And it's a rec league. And these are their kids, too.

4) And yes, winning is fun, but you can have fun without always winning too.

5) Honestly, I don't know how much latent talent is on the team. But my first guess is not much at this stage. And I'll counter that by noting Michael Jordan was cut from his HS basketball team, and I've heard that Pele was just average at this age. I see those examples as more reasons I want the kids having fun and a passion for the sport before worrying about win-loss.

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    Not a complete answer, but did you ever try organizing a team-event not related to soccer (e.g. bowling, movie night, barbecue). This helps for emphasizing the having fun part (in contrast with suppressing the winning part) – Bernhard Mar 17 '13 at 20:13
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    Not sure Herman Edwards would approve, but if kids (or anyone) are having fun, you'll most likely get the most from them. – user527 Mar 19 '13 at 15:55
  • @edmastermind29 - We're certainly not playing futbal at the level Herman coaches football, so I'll happily let him have his opinions regarding winning. – user1122 Mar 19 '13 at 16:35
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Try developing a goal setting program to use with your players and coaching staff. It's important to set goals related to performance (e.g., # received passes, shots, etc.) not outcomes (e.g., wins-losses). You can begin by setting one or two performance goals for each practice and game and go from there.

For your assistant coaches, they should be able to understand that if you take care of your performance (what you can control), the desired outcome will follow (a byproduct of good performance that you don't have control over). This way of focusing helps maintain motivation since you can still achieve your goals (success!) despite losing a game.

When you're setting up your goals they should meet the SMART criteria. That is each goal should be:

  • Specific
  • Measurable
  • Attainable
  • Relevant
  • Time-bound

You can find some more detail here.

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    This still sounds like overkill for an U8 competition! – Bogdanovist Mar 20 '13 at 22:12
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Maybe you can try focusing more on detail - parts of a game. I never played soccer seriously, but I imagine it is more than just 2x10 people running after a ball and trying to kick it in the direction of their favored goal.

I don't know how receptive a U8 team is, but maybe you can put the focus on actually being aware of team dynamics, and showing how certain behavior is better than others, depending on the situtation. (Say, better to pass to an open player than try to kick through a wall). Your praise/chiding would be aimed at these aspects then.

  • Praise them when they see the big-picture(a team mate running to an open spot, realizing there's 3 opponents coming to your position) - and focus on realizing these things quickly.
  • Chide them for not watching the field, playing solo.

Maybe you can film the games from a higher point of view(top of the rafters?) and cut out two minutes from each game to show what went good and what didn't. (The high viewpoint might be a cool comparison to professional football coverage : P)

Anecdote: my highschool had subject-profiled classes, and the class soccer tournament was always won by the math/informatics class. I watched the final between them and the econ/business class in one year, and it was even a bit chilling how the scrawnier team endlessly outplayed the 1 year more senior team and beat them 11-2 in a 30 min match.

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