What does an NBA team gain from winning the championship?
Is the team worth more, or do they get more revenue specifically for the owners?
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Teams that win the NBA championship primarily get increased ticket sales in several ways:
There is no "prize" from the league, however. The franchise value likely goes up, but there's no direct connection there - it's based on the assumption of the above. Per Forbes, the value of the Warriors has increased dramatically since their first championship - although all teams have increased significantly, the Warriors' increase was significantly more than other teams over a similar time period (the Warriors are about 10x as valuable now as in 2013, while the Knicks are about 5x, the Bulls are about 4.5x, etc.).